StarCycle "you belong here" collection
StarCycle is a Full-service marketing client. Every year we design 6 retail collections for their studios nation-wide. This collection was their “You Belong Here” collection! We took a fun spin on Autumn colorways by highlighting sage greens and butter yellows, pulling inspiration from the Pacific Northwest where StarCycle was founded. We also incorporated retro typography and graphic elements. We sourced the items, designed the retail, assisted in overseeing retail production, designed a lookbook that was sent to all studios, oversaw printing of the lookbook, produced a photo + video shoot of models wearing the items for web and social, and created social media content for the collection.
Client: StarCycle
Project: “You Belong Here” Collection
Category: Design / Content
